HITEC 2026
Venue & Location
June 15 - 18, 2026
Exhibitors
The event attracts more than 6,000 attendees, including hotel owners, hospitality executives, IT professionals, operators, developers, consultants, and technology decision-makers. Participants represent hotels, resorts, casinos, restaurants, travel companies, and hospitality management groups focused on digital transformation and guest experience innovation.
Attendees
Henry B. González Convention Center
San Antonio, TX - USA
Dates
Over 350 companies participate in the exhibition, representing sectors such as hotel technology, AI, cybersecurity, payment solutions, guest engagement, and property management systems. The show floor features a mix of global tech providers, hospitality solution companies, cloud platforms, automation specialists, and emerging travel technology startups.
Activities and Highlights
Large exhibition floor featuring AI, hotel automation, cybersecurity, PMS platforms, payment technologies, and guest experience solutions
Educational sessions focused on digital transformation, hotel operations, revenue management, data security, and emerging hospitality technologies
Entrepreneur 20X (E20X) startup pitch competition showcasing innovative hospitality technology startups and new market solutions
Statistics from Previous Shows
The event welcomed nearly 6,000 hospitality technology professionals.
More than 360 companies participated on the exhibition floor.
Attendees represented over 60 countries.
The exhibition covered more than 80,000 sq. ft. of show floor space.
The conference featured 50+ educational and technology-focused sessions.
Reasons to Exhibit
The exhibition brings together key stakeholders from the hospitality industry seeking advanced technology solutions for operations, guest engagement, and digital transformation. It provides exhibitors with a valuable opportunity to increase market exposure, demonstrate innovative products, and establish strong commercial connections with global hospitality professionals.
Keywords
Booth design, expo