Toy Fair 2026
Venue & Location
February 14 – 17, 2026
Exhibitors
A diverse group of industry professionals from around the world is expected to attend the 2026 Toy Fair New York. Attendees will include retail buyers, distributors, licensors, product developers, and educators looking for new trends and innovative products.
Many participants will also come from international markets, seeking partnerships and sourcing opportunities. The event provides a chance for networking, attending presentations, and exploring the latest developments across all categories of toys and games.
Attendees
Jacob K. Javits Convention Center
New York City, NY, USA
Dates
The 2026 Toy Fair New York is expected to feature over 1,100 exhibitors showcasing a diverse range of products. This includes first-time companies, established industry leaders, and international brands.
Exhibitors will present innovations across various categories such as action figures, dolls, games, educational toys, and licensed merchandise. The event offers a comprehensive platform for buyers, media, and industry professionals to discover the latest trends and forge new business connections.
Activities and Highlights
Creative Factor Inventor Day: Selected inventors will have the opportunity to present their innovative ideas to top toy and youth entertainment companies, potentially leading to new partnerships and product developments.
Toy Fair University: A comprehensive educational program offering sessions on the latest trends in toys, games, and entertainment, as well as updates on safety, compliance, and retail strategies.
Emerging Innovation Hub: An interactive space where attendees can engage with the latest advancements in toy technology and design, showcasing the future of play.
Statistics from Previous Shows
The 2025 Toy Fair New York attracted over 18,000 attendees from the global toy industry. Representatives from 96 countries participated, including retail buyers from all 50 U.S. states and 75 countries and territories.
The event featured nearly 850 exhibitors, ranging from established global brands to emerging companies. Exhibitors showcased products across various categories, including dolls, STEM toys, action figures, and licensed merchandise.
Reasons to Exhibit
Joining Toy Fair New York 2026 allows companies to showcase new toy lines, games, and licensed products directly to buyers, licensors, and international distributors. The event offers opportunities for one-on-one meetings, media exposure, and engagement with influential industry professionals.
Exhibitors can also attend Toy Fair University sessions to gain insights into market trends, safety standards, and retail strategies that strengthen their business.
Keywords
Expo, Booth Design, Trade Show Services, trade show,